How much does Klaviyo really cost? A guide to pricing plans

is a popular platform that helps businesses engage with their customers through personalized and targeted email . While Klaviyo offers a wide range of features and , one of the most common questions that people have is how much the platform actually costs.

Klaviyo offers several to accommodate businesses of all sizes and budgets. The pricing plans are based on the number of contacts on your list, with higher tiers offering additional features and capabilities. Let's take a closer look at Klaviyo's pricing plans to help you determine which plan is right for your :

Free Plan: Klaviyo offers a free plan that is perfect for small businesses or those just getting started with email . The free plan includes up to 250 contacts and allows you to send up to 500 emails per month. While the free plan does have limitations, it is a great way to test out the platform before upgrading to a paid plan.

Paid Plans: Klaviyo's paid plans are designed for businesses with larger email lists and higher email sending volume. The pricing for the paid plans is based on the number of contacts in your list, with prices starting at $20 per month for up to 500 contacts. As you scale up, the price increases accordingly, with options for up to 150,000 contacts or more.

Enterprise Plan: For larger businesses with complex email marketing needs, Klaviyo offers an Enterprise plan that is customized to fit your specific requirements. The pricing for the Enterprise plan is based on your unique needs and the features you require, so you will need to contact Klaviyo directly for a quote.

Additional Costs: In addition to the monthly subscription fees, there may be additional costs associated with using Klaviyo, such as fees for SMS messaging, integrations with other platforms, or additional features beyond what is included in your plan. It's important to factor in these potential additional costs when considering the total of using Klaviyo for your email marketing needs.

Overall, Klaviyo offers a range of pricing plans to fit businesses of all sizes and budgets. With features like personalized email campaigns, advanced segmentation, and detailed analytics, Klaviyo can help you take your email marketing efforts to the next level. By carefully considering your needs and budget, you can choose the right pricing plan for your business and start seeing the benefits of using Klaviyo for your email marketing campaigns.

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