Understanding Klaviyo’s Pricing Structure: What You Need to Know Before Signing Up

If you're an e-commerce owner looking to boost your efforts, you may have heard of Klaviyo. Klaviyo is a powerful platform that helps businesses drive sales through targeted and personalized marketing . However, one aspect that can be confusing for many potential users is Klaviyo's . In this article, we will break down Klaviyo's pricing structure and what you need to know before up.

Klaviyo offers a tiered pricing structure based on the number of contacts in your email list. The pricing starts at $0 for up to 500 contacts, making it an attractive option for small businesses or those just starting out. As your list grows, the cost of using Klaviyo will also increase. The pricing tiers are as follows:

– Up to 500 contacts: $0
– 501 to 1,000 contacts: $20
– 1,001 to 2,500 contacts: $30
– 2,501 to 5,000 contacts: $60
– 5,001 to 10,000 contacts: $100
– 10,001 to 15,000 contacts: $150

It's important to note that Klaviyo's pricing is based on the total number of contacts in your account, not just the number of active subscribers. This means that if you have inactive or unsubscribed contacts in your list, they will still count towards your total and affect your pricing.

In addition to the base pricing, Klaviyo also offers additional features and services that come at an extra cost. These include , predictive analytics, and 24/7 email and chat support. If you require these additional features, you will need to factor in their costs when considering whether Klaviyo is the right choice for your business.

One important thing to keep in mind when signing up for Klaviyo is that their pricing is not set in stone. As your business grows and your email list expands, you may find yourself moving up to a higher pricing tier. This can result in a significant increase in costs, so it's important to regularly review your email list and remove any inactive or unsubscribed contacts to keep your prices down.

Overall, Klaviyo's pricing structure is crucial before signing up for their email marketing platform. By knowing how their pricing tiers work and what additional features come at an extra cost, you can make an informed decision on whether Klaviyo is the right fit for your business. Be sure to regularly review your email list to keep costs down and maximize the value you get from using Klaviyo for your marketing campaigns.

Check Also

Facebook Advertising Trends to Watch in 2021

As we head into 2021, it's clear that Facebook advertising will continue to be a …